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Effective Copywriting

Written by Joyce Litwin Zimmerman, President, Joywriter Communication, Ltd.   

Professional, Effective Copywriting Makes a World of Difference…

At least that's what our clients tell us! Joywriter was built on the foundation of effective copywriting techniques that help grow your business and enhance your marketing message. Our clients have been so pleased to see what a difference good copywriting makes in their print and online presence that they have provided us with testimonials on our services.

Please read through the client statements below, and discover how effective copywriting can be when you have a group of professionals to help you find your voice:

“Teaming up with Joyce was one of the best investments I have made in my business. I have worked with Joyce on more than one occasion and she has provided me with excellent research, information and powerful written articles that I was able to use for my business. Using Joyce's services allowed me to appear as an expert with quality results for my audience.” -- Lucinda Cross, President at Ultimate VA Support; Author, Corporate Mom Dropouts

"I am writing to recommend Joyce Zimmerman as a professional journalist who has contributed to community newspapers published by L & M Publications for about eight years. During that time, she has written feature articles and also covered breaking news stories. She has shown that she can produce under stress and meet deadlines.......she helped us produce a special business and progress edition in which she not only wrote “advertorial” copy but also solicited these advertisements. She can work independently to develop ideas and see them through. She is pleasant to work with and will surely be an asset wherever she goes."-- Linda Toscano Publisher, L & M Publishers, Merrick, NY

"Joyce Litwin Zimmerman is adept at integrating information from diverse sources to create copy that flows and tells the story. Her style is warm and compelling. We consider her a great resource to have on our team!" -- Mitch Shapiro, Inspirational Speaker, President, Foundation for Sight & Sound

"Joyce's newsletter articles, press releases and news stories were understandable and interesting, and also very human. Her flare for getting behind the stories and knack of dealing with people helped her to capture and present the reader with the real essence of the issue at hand, often while explaining complex theoretical concepts. She is creative, detailed and punctual, and more importantly she is pleasant to work with." -- Eugene L. Strickland, Owner, Healthy Alternatives, Asheville, North Carolina

"If you need someone to pull it together, call on Joyce. She is reasonable and consistent. She takes your jumbled up thoughts and turns them into sentences and then ultimately into a full product that you'd be pleased with. She did it for me in a sales letter. During our initial consultation I wasn't sure if I'd really conveyed the right concept to her about my business, but Joyce took my thoughts from a mess to a miracle. Thanks, Joyce." -- Lisa J. Hunter, V2K Window Décor,Valley Stream, NY

"Joyce is a talented writer who provided my company with well-crafted and insightful web site content. She provided excellent turn-around and was eager to get the job done. I hope to continue working with her." -- Jeffrey Fass, Linear Design Group, LLC, Hartsdale, NY

"I was quite impressed with how Joyce was immediately able to set up an interview with our client and to get the necessary information without me having to intervene or follow through. She was then able to translate that into well written web content. I hope to work with her again." -- Ian Danby The Cybernet Place, LLC, Long Beach, NY

“Joyce created a new message for prospects in a promotional letter based on my desire for testimonials from past clients. She obtained relevant, thoughtful quotes which helped me to convert other prospects into new customers. She gets the job done."  -- Steve Schwimmer,  Renaissance Merchant Services Syosset, NY

For more information on how effective copywriting can help your business or organization, visit our FAQs  or contact Joywriter today! Call us at 516-485-2152 to set up a consultation or e-mail us to find out about a customized quote for your project. A Joywriter copywriter is eager to help you find the right words for your businesssm!

Has good copywriting by Joywriter helped your marketing endeavors? Tell us how effective Joywriter's copywriting techniques have been. E-mail us your testimonial today!